Hundreds of marketing and PR professionals, agencies, social media managers and strategists, brand representatives, business owners, and decision makers have participated in Social: IRL conferences and boot camps.
Social: IRL events take some of the most respected names in the industry and go well beyond the typical conference keynote to provide high quality, in-depth, and highly engaged, learning and networking.
Events in the conference series include:
Explore and Engage with Jason Falls and Brian Solis
A unique opportunity to learn from two of the social web’s leading experts in a rare and intimate workshop setting. The program opens with a powerful message from Brian Solis, “Engage or die!” Jason Falls responds with two hands-on workshops covering social media tools, tactics, content, planning, strategy and measurement. The workshops are intended for those already active in the social web who want to take their business or organization to the next level of engagement.
Social Business Summit and Strategy Workshop with Jeremiah Owyang
When it comes web strategy, interactive marketing, and social technologies, Jeremiah Owyang is one of the most respected names in the industry. Jeremiah joins Social: IRL to host the Social Business Summit & Strategy Workshop, an event focused on strategy, research, and of taking a business objectives first approach to achieving and executing scalable social media programs. Jeremiah leads attendees through sessions that present a framework, include hands on workshops, group collaboration, and interactive Q&A. There will also be featured panel discussions with representatives from leading national corporations. The goal of this day-long workshop is for attendees to learn from both Jeremiah and from fellow attendees and bring an actionable plan to their day jobs.
Relationships and Brand Building in the Social Media Age with “Conversation Agent” Valeria Maltoni
Business strategist and author Valeria Maltoni, brings more than 20 years of real-world business experience, specializing in taking companies to “what’s next” in their business cycle. During her career, she’s held senior business roles executing growth strategies at global Fortune 500, mid-sized businesses, and small start up companies in 5 industries. Online, Valeria is best known for her Conversation Agent blog, which is consistently ranked among the top 30 marketing blogs in the world on the AdAge Power150, and on Twitter @ConversationAge. This in-depth full day workshop is designed for marketing, public relations, and communications professionals and those seeking to use the social web to create meaningful relationships with customers, build brands and drive business. The workshop goes well beyond the typical 101 type content, being described by Valeria as “the conversation we never had about social media and desperately need to have to make sense of what works and what doesn’t. The prequel to the tactical implementations that have followed in the last couple of years.”
Social Marketing and Public Relations Boot Camp with Sarah Evans
During this exclusive full day boot camp, nationally renowned expert Sarah Evans takes an in-depth look at the role social media plays in marketing and public relations. As the day progresses Sarah will cover: Effective social media marketing and public relations techniques; Practical ways of engaging customers and prospects, media and blogger relations: Creating social media based marketing and public relations plans; Ways to make your brand stand out online; Effective engagement techniques; Latest trends, tools and resources; Influencers and influencer marketing; Metrics and measurement; Hints and tips. Each content segment is be supported by detailed case studies and group exercises to help attendees look at what they learn with a very real perspective.
[...] Social: IRL Conference Series [...]