May 18, 2012

A look at who’s attending Social: IRL in St. Louis and what they can expect to learn


Valeria Maltoni

Relationships and Brand Building in the Social Media Age takes place in St. Louis on Thursday, November 3.

A unique opportunity to go beyond the typical 101 material and think together about business growth with social media, the event features a great lineup of speakers, with the foundation of the day’s learning coming from an interactive workshop session lead by Valeria Maltoni.

Valeria is known online for her acclaimed Conversation Agent blog, and on Twitter as @ConversationAge. She brings more than 20 years of solid business experience leading engagement for multiple Fortune 500 brands. 10 of those years have focused on using online and social media to take brands to “what’s next” in their engagement cycle. Valeria is describing her keynote session as “the conversation we never had about social media and desperately need to have to make sense of what works and what doesn’t. The prequel to the tactical implementations that have followed in the last couple of years.” Her focus will be on why rather than just how.

For some great insights in what to expect, read this interview with Valeria talking specially about her coming session at Social: IRL.

We’re excited for this very different perspective and valuable insights from someone as highly regarded as Valeria. Additional sessions offered during the day will include a look at important practical subjects such as developing relationships through content, social CRM, and important but often overlooked legal issues surrounding ownership of online content and communities.

In addition to a day of highly engaged in-depth learning, attendees can expect quality networking with a focus on creating relationships that continue well after the event.

Some of the brands, agencies and organizations you’ll connect with at the event:

The Vandiver Group

Hardee’s Food Systems, Inc

Garmin International

Kansas City Aviation Department

Armstrong Teasdale

Standing Partnership

Falk Harrison

AT&T / Customer Care & Community

Spredfast

4ORCE

Faucett Social Design, LLC

Missouri Solar Energy Industries Association

@free

Francis Howell North High School

Perficient, Inc.

Switch: Liberate Your Brand

Group 360 Worldwide

American Optometric Association

Briggs & Stratton Corporation

Mercury Labs

AdSaint

Belden, Inc

Laura Slay and Associates

YTB

Applied Information Systems

FrontFlip

Infuz

Odessa Communications

StraightUp Solar

The Net Impact

Saint Louis University

Kuhlmann Leavitt, Inc.

The Montage

Some of the individuals you’ll connect with – we’re listing Twitter @ names so you can connect online prior to the event:

@ConversationAge

@JennaPet

@shawnmcpike

@jakesjournal

@kcjetsetter

@jeffschultzesq

@craiggmoore

@GeekGirl_Random

@JavaSTL

@manfull

@joshkocurek

@Claireeckel

@benasmith

@clairefaucett

@danortegaPR

@erinee

@LaurieBergman

@Nickgilham

@k8manfull

@ManvsAgency

@lisaderus

@marysteinau

@CarynTomer

@marianamugica1

@djandrew1

@ken_miner

@shuff100

@maeve_c

@bramach

@PatNiday

@Ambabka

@tomtwellman

@jimrudden

@MikeZiegler

There’s still time to join this great group of attendees. Use discount code IRLNEWS and you’ll save 25% on the $145 registration.

Students and educators can save 50% off registrations thanks to our “Future Influencers” program with our friends at Klout. Simply use discount code IRLKLOUT.

Visit our event page for additional information and to register.

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