Top Ten Social Media Links and Resources and Upcoming Social Media Events

We’re pleased to share our latest “Top Ten” social media links and resources.

Scroll down for upcoming events Social: IRL is hosting or supporting.

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Top Ten Links:

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1. 19 Reasons You Should Include Visual Content in Your Marketing – Good collection of stats further emphasizing the critical role images now play in any content strategy. READ MORE

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2. 2012 Social Network Analysis Report -Ignite Social Media’s annual report featuring demographic, geographic and search data for all key social networks. READ MORE

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3. Social Media Etiquette – 15 tips that provide valuable “best practice” guidelines for any organization. READ MORE

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4.The Science of Engagement – A science-based exploration into the true nature of engagement, what it means and what triggers it, with accompanying guidelines and tools designed to help build effective and powerful campaigns in the modern engagement era. READ MORE

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5. Without A Strategy, There Is No ROI – In everything marketers do, we stress clear objectives and measurable goals. Yet in social media, it sometimes all seems lost. What you do in social media, traditional media, or any media has to add up to some bigger and greater business goals. If you are not clearly defining, chasing, or building towards those goals, then why are you doing it? READ MORE

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6. Social Media Data Impacts Business Decisions – It’s been a tough road for social media measurement, but a new study highlighted in the Spiral16 blog suggests that CMOs are becoming more confident that social media efforts can drive measurable impact in brand awareness, sales, and loyalty. READ MORE

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7. CEOs and Social Media – Shel Holtz argues that social media has become such a vital line of communication to customers, employees, and shareholders, that a non-social CEO is derelict and guilty of leadership failure. READ MORE

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8. The Imperative for Social Media Risk Management – To safeguard brand reputation, protect information and intellectual property, and mitigate legal actions, organizations need to be more proactive about managing social media risk. This latest Altimeter Group report provides valuable insights and practical guidance on four key areas organizations need to focus on to set up an effective social media risk management process. READ MORE

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9. Creative Pinboard Ideas From Real Brands on Pinterest – Good examples of businesses using Pinterest boards to creatively & effectively engage customers. READ MORE

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10. In Social Media, No One Cares Unless YOU Care – Danny Brown reviews some fundamental but often overlooked steps critical to building identity and trust on the social web. READ MORE

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Upcoming Social Media Events:

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Join Social: IRL with Jason Falls in Des Moines for “All Business, No Hype, Social Media” – On August 30, Social Media Explorer’s Jason Falls will lead two in-depth 90 minute workshop sessions focusing on social media tools, tactics, content, planning, strategy and measurement. Registrations are just $65. We’ll also have special guest speakers from the local tech community, and post-event networking.  READ MORE

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Expion Social Business Summit – Jeremiah Owyang, Jason Falls, Amber Naslund and an A-list of brands and speakers will come together in Raleigh NC, on September 10-11, for this special event focused on big brands. Attendance is free of charge, but on an invitation-only basis. You can find out more and request an invitation on the Expion website.

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Spredfast Social Summit – Featuring speakers from Altimeter Group, Edelman Digital, Twitter, Whole Foods, ARAMARK, to name a few, the Spredfast Social Summit takes place in Austin TX, over October 3-5. Details and registration information is available here. Spredfast are also giving away one all expenses paid trip to the Summit, which you can enter to win here.

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An Evening with Becky McCray – Renowned blogger, author, and small business expert Becky McCray joins Social: IRL in Lawrence KS, on October 25, for a special presentation and networking event. Free registration READ MORE 

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Join Social: IRL, Brian Solis, and 500 of the top media minds in the industry in New York for Pivot – Here’s why we’re attending and are recommending the event for all agencies and brand marketers. We also have a VIP discount code to share, which will save you 20% on registrations.  READ MORE

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The State of Now Conference (formerly 140 Conference) returns to Hutchinson KS on November 8 – Expect to hear from dozens of great speakers sharing stories of the personal and professional impact of social media and the “state of now,” with a focus on small town communities. Use promotion code friendofST12 and registration is just $40. READ MORE

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Links include content identified as being from our sponsors Spredfast, Expion, and Spiral16. We are grateful to these sponsors for their support and enjoy sharing content and webinar opportunities they provide which we consider to be valuable to the Social: IRL community.