Latest from Social: IRL

Social Media Club of Kansas City – A thriving community of more than 2,000 members in the heart of the midwest
January 25, 2012
Social: IRL is based in the heart of the midwest in Lawrence, Kansas. We are proud of the game-changing innovation and thriving online communities in our local area. In today’s post we look at the Social Media Club of Kansas City, a dynamic and fast growing group of social media enthusiasts who share Social: IRL’s values [...]

The seven whiteboard sessions every social strategist needs to have in 2012
January 24, 2012
We’re excited to be able to share a valuable new resource – “7 Whiteboard Sessions for Every Social Strategist.” This dynamic new whitepaper discusses seven key areas that all social media practitioners and organizations should be thinking about to help businesses continue to grow and thrive their social media programs throughout the year. The paper was produced [...]

Who owns you? Content and community in an interactive world
January 23, 2012
On February 9, Social: IRL will host a special interactive workshop in Kansas City, “Rethinking Business in the Age of the Social Consumer.” We’ll be joined by a strong group of both local and national businesses and agencies, including AMC Theatres, Nebraska Furniture Mart, emfluence, Federal Reserve Bank of Kansas City, Intouch Solutions, Boulevard Brewing [...]

In social media, going global starts with local – How localization and contextualization increase engagement
January 23, 2012
Today’s post highlights a valuable webinar opportunity with Brian Solis, principal of Altimeter Group and author of Engage! and The End of Business As Usual. The webinar is hosted by Expion, a Social: IRL sponsor and leading provider of social media management solutions for enterprise clients. When brands effectively communicate at the local level, they [...]

Gentlemint. A Pinterest for men. “Manly men”
January 19, 2012
Like the concept of Pinterest, but prefer more “manly” content? Gentlemint might be the site for you. Just launched in beta, Gentlemint is a website that evolved from a personal challenge set by two Lawrence, Kansas, web designers Glen Stansberry and Brian Mckinney. Feeling burned out after another project they had worked on together, they set themselves [...]

Companies Continue to Struggle Managing Their Social Media
January 19, 2012
Today’s post is a guest post from Joe Cox, Marketing Director at SocialVolt, a Social: IRL sponsor offering web-based social media management solutions for companies and agencies that integrate engagement, brand monitoring, campaigns, influencer management, and compliance. Join SocialVolt’s Joe Cox and Altimeter Group’s Jeremiah Owyang on February 15 to discuss the findings from this report in [...]

Appinions: An opinions-powered platform that makes it easy to identify, analyze, monitor and engage with influencers
January 18, 2012
As brands focus on building relationships with stakeholders and share content about what they are doing, their ability to discover and enter into targeted conversations with influencers is becoming increasingly important. As part of this process, an important issue is getting a clear handle on both how many and how loudly these influencers are talking [...]

Less of a book and more of a translator between “social media people” and “business people”
January 17, 2012
Today’s post is a guest post from Joe Cox, Marketing Director at SocialVolt, a Social: IRL sponsor offering web-based social media management solutions for companies and agencies that integrate engagement, brand monitoring, campaigns, influencer management, and compliance. The new book by Jason Falls and Erik Deckers, “No Bullsh*t Social Media,” (affiliate link) is really less [...]











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